In order to help us improve our local digital marketing, we are researching which of our dealers are currently using online paid advertising.
You might be familiar with the term PPC (pay-per-click) or Google Adwords, however, if not, PPC is the paid for search results on your internet search engine (i.e. Google). These paid results appear above the standard organic listings with the word 'Ad' next to them.
While we don't want to discourage anyone from conducting their own PPC advertising, we want to tailor our PPC activity to compliment what our dealers are doing so we are not bidding on the same keywords and needlessly increasing the price for us both.
We'd appreciate you taking the time to complete the short survey below. If you're unsure and use an agency to handle your digital presence, they should be able to supply you the required details to enable you to complete the survey.